If you’ve been in the digital marketing game for more than five minutes, you’ve probably heard of behavioral targeting—the strategy that shows ads based on a person’s online activity instead of just their demographics. Sounds powerful, right? It is. But there’s also a lot of confusion, half-truths, and outright myths floating around about how it works. Today,...

The travel world has always been about more than destinations—it’s about stories, experiences, and connections. But in today’s digital economy, it’s also about opportunity. Travel affiliate programs allow creators, bloggers, and entrepreneurs to tap into the trillion-dollar travel market without owning a single hotel, operating a tour, or booking a ticket...