Packaging has transformed from a protective shell into a powerful marketing tool. In today’s digital age, design has a direct impact on customer behavior. People now share their unboxing experiences online, making packaging a critical part of brand storytelling. The Evolution of Packaging in Modern Marketing Packaging is no longer just about protection; it has...

Having looked at how the clothing industry will catch up with the strict anti-piracy policies and how the market will shape ideas about what such least population fits, the other asset that cannot be neglected in the modern competitive market is, of course, the packaging of a product. The cigarette companies have their own problems with generating the packaging, which should not only keep their...

Packaging does not mean protection of a product; it is a strong marketing factor to convey the brand values to the consumers. Kraft boxes are rustic and earth-friendly packaging materials, along with others. These boxes present a new canvas that business organisations can use in order to integrate superior print formulation that is appealing to their target market. The presence of natural...