Market Overview

The Brazil frozen lamb market size was valued at USD 119.89 Million in 2025 and is projected to reach USD 197.12 Million by 2034, growing at a CAGR of 5.68% during the forecast period of 2026-2034. Market growth is driven by evolving consumer demand for diverse protein sources, advances in cold chain logistics, expanding modern retail infrastructure, and increasing export activities, especially in the Northeast region.

Study Assumption Years

  • Base Year: 2025
  • Historical Year/Period: 2020-2025
  • Forecast Year/Period: 2026-2034

Brazil Frozen Lamb Market Key Takeaways

  • The market size was USD 119.89 Million in 2025 with a CAGR of 5.68% forecasted from 2026 to 2034.
  • Lamb leg holds the dominant market share of 37.3% in 2025, favored for its versatility and popularity in Brazilian churrascarias and premium restaurants.
  • Supermarkets and hypermarkets lead distribution channels with a 58.2% market share, due to expanding retail infrastructure and cold storage improvements.
  • The Northeast region dominates the market with a 45.7% share in 2025, bolstered by concentrated sheep farming, processing infrastructure, and distribution advantages.
  • The market demonstrates moderate competitive intensity with both major meat processors and regional producers catering to various price segments.

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Market Growth Factors

The Brazil frozen lamb market is propelled by rising domestic demand for diverse protein sources driven by increasing health consciousness. As consumers seek alternative proteins, lamb's incorporation into diets grows alongside expanding middle-class purchasing power and urbanization. Modern retail infrastructure and cold chain logistics improvements ensure purchase convenience and product quality, further stimulating consumption.

Export growth plays a critical role, with Brazil expanding access to new international markets such as Singapore, marking its 11th export market expansion in 2024. Producers benefit from enhanced revenue streams and greater production scale, complying with stringent sanitary and quality standards to cement Brazil’s reputation globally.

Government policies like the 2025 National Plan for Individual Identification of Cattle and Buffaloes enhance traceability and food safety, supporting international trade and market credibility. Fiscal incentives stimulate production modernization and export orientation. Regional development programs, such as strengthening sheep farming in Rio Grande do Sul, improve producer capabilities and foster a competitive, integrated value chain, sustaining market expansion.

Market Segmentation

By Type:

  • Lamb Leg: Dominates with 37.3% share in 2025. Favored for versatility, tender texture, and suitability for roasting, grilling, and slow-cooking. Preferred by households and foodservice for cost-efficient shared meals and consistent quality.

By Distribution Channel:

  • Supermarkets/Hypermarkets: Largest segment with 58.2% market share in 2025. Benefits from wide product selections, reliable cold chain, strong retail presence, and high foot traffic due to promotional activity and convenient shopping.

By Region:

  • Northeast: Leads with 45.7% market share in 2025. The region's advantage stems from its large population, sheep farming concentrations in Bahia and Pernambuco, processing infrastructure, cultural food practices, and expanding retail and cold-chain infrastructure.

Regional Insights

The Northeast region holds the largest share of 45.7% in the Brazil frozen lamb market in 2025. This dominance is driven by the concentration of sheep farming in Bahia and Pernambuco states, established processing infrastructure, and proximity to major consumption centers, enabling efficient distribution networks. Expanding retail formats and improving cold-chain facilities in the region further reinforce its market leadership position.

Recent Developments & News

In 2025, the e-Dutra project launched Brazil’s first zero-emissions freight corridor between Rio de Janeiro and São Paulo. Developed with partners including the Traton Group and Volkswagen, this initiative marks a major step in freight decarbonization and logistics modernization. Additionally, Bem Brasil upgraded its logistics in 2025 by installing two automated warehouses with a 500,000-ton annual frozen food capacity, utilizing technology such as Automated Pallet Shuttle and Easy WMS, resulting in a 10% production boost and 30% revenue increase.

Key Players

  • Traton Group
  • Volkswagen
  • Bem Brasil

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