Saudi Arabia Cold Pressed Juices Market Overview
Market Size in 2024: USD 11.16 Million
Market Forecast in 2033: USD 24.54 Million
Market Growth Rate 2025-2033: 8.20%
According to IMARC Group's latest research publication, "Saudi Arabia Cold Pressed Juices Market Size, Share, Trends and Forecast by Category, Distribution Channel, and Region, 2025-2033", the Saudi Arabia cold pressed juices market size reached USD 11.16 Million in 2024. Looking forward, IMARC Group expects the market to reach USD 24.54 Million by 2033, exhibiting a growth rate (CAGR) of 8.20% during 2025-2033.
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How AI is Reshaping the Future of Saudi Arabia Cold Pressed Juices Market
- AI optimizes juice production at Almarai plants, cutting waste by 25% through smarter extraction while ensuring top quality every batch.
- Brands like Al Rabie use AI analytics for personalized recommendations, boosting customer engagement by 40% via targeted campaigns.
- AI streamlines supply chains by predicting fruit needs from farms, aligning with Vision 2030 agriculture goals and slashing costs.
- Machine learning crafts health-focused juice blends from nutrition trends, supporting Saudi wellness drives for functional drinks.
- AI sensors provide real-time quality checks in production, meeting food safety standards for premium cold pressed juices.
Saudi Arabia Cold Pressed Juices Market Trends & Drivers:
Rising health and wellness awareness is the single biggest force behind cold pressed juice demand in Saudi Arabia, as residents look for nutrient-dense drinks instead of sugary sodas or long-life juices. Analysts highlight that the national health and wellness market already exceeds tens of billions of dollars in value, and this appetite for better-for-you products is spilling directly into premium juice categories. Government and medical authorities continue to flag high rates of obesity and diabetes, which is pushing many families, especially in major cities, to rethink daily beverage choices and trade up to cold pressed blends marketed for detox, immunity, and weight management. This shift is particularly strong among young, urban consumers who follow fitness, wellness, and nutrition content online.
A second big growth driver is the convergence of clean-label regulations, Vision 2030 lifestyle goals, and the broader move toward natural, organic, and transparent ingredients. The Saudi Food and Drug Authority has tightened rules around labeling and additives, while national clean-label and organic guidelines are encouraging brands to highlight short, recognizable ingredient lists, no added sugar, and minimal processing. This fits perfectly with cold pressed juices, which are positioned as fresh, additive-free products aligned with both halal values and modern wellness expectations. Vision 2030 programs and Quality of Life initiatives are also pushing healthier food environments in schools, hospitals, gyms, and corporate canteens, giving cold pressed suppliers more institutional channels and legitimizing them as everyday health choices rather than occasional treats.
The third factor is rapid commercialization through juice bars, modern retail, and e-commerce, supported by innovation in flavors, packaging, and digital engagement. Market reports note that Saudi fruit and vegetable juice sales are already in the billion‑dollar range, and within this broader space, cold pressed brands are capturing premium, higher-margin niches by offering functional blends with superfoods, detox recipes, and low-calorie lines. Retailers and specialty juice chains are expanding assortments of organic and cold pressed SKUs, while delivery apps and D2C websites make it easy for busy, urban consumers in Riyadh, Jeddah, and Dammam to subscribe to weekly cleanse packs or office deliveries. Many brands are also pairing sustainable or recyclable packaging with social media influencer campaigns, which helps them stand out and justify higher price points in a crowded beverage market.
Saudi Arabia Cold Pressed Juices Industry Segmentation:
The report has segmented the market into the following categories:
Category Insights:
- Fruit Juice
- Vegetable Juice
- Blends
Distribution Channel Insights:
- On-Trade
- Off-Trade
- Supermarkets/Hypermarkets
- Convenience/Grocery Stores
- Online Stores
- Others
Regional Insights:
- Northern And Central Region
- Western Region
- Eastern Region
- Southern Region
Competitive Landscape:
The competitive landscape of the industry has also been examined along with the profiles of the key players.
Recent News and Developments in Saudi Arabia Cold Pressed Juices Market
- November 2025: New Ministry regulations mandate ingredient transparency and SFDA-compliant storage for juice shops nationwide.
- February 2025: Almarai launches premium organic fruit juice line with dates and pomegranates, using sustainable packaging that cuts plastic by 60%.
- January 2025: Signature Juices partners with Geidea for real-time inventory and loyalty programs, boosting efficiency across 65+ stores.
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