Geographically, the growth of Printing Inks is anchored in emerging regions. In that projection, the Asia Pacific region held the largest share in 2024 and is expected to maintain prominence through the forecast period. Factors driving this include booming consumer goods sectors, increased e-commerce packaging, and lower cost manufacturing.
In contrast, more mature markets face slower growth and must pivot to value-added performance ink systems and niche applications. For global ink firms, this means balancing high-volume growth in developing regions with margin management and innovation in developed markets.
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